25 - 27 May, 2021
Day Two – 26th May
*Times in CET*
9:35 am - 9:40 am Welcome Address: Gabriela Garay, Content Director, Programmatic Pioneers 2021
Increasing Your In-House Programmatic Footprint
9:40 am - 10:00 am OPENING KEYNOTE: Inspiration and top tips from Sony: How can you enhance your in-housing programmatic capabilities to gain control of your data and deliver winning marketing campaigns
10:00 am - 10:35 am COMPARE & CONTRAST IN-HOUSING INTERVIEW: Is it more effective to develop in-house capabilities versus outsourcing to ensure you consistently deliver on your programmatic goals?
Controlling Your Own Optimisation
10:35 am - 11:10 am FIRESIDE CHAT: How can the industry redefine the best methods of supporting a healthy digital ecosystem and the value transparency and trust can have on a campaign’s overall performance?
Sébastien MeilhaudGlobal Media & Digital Lead
Benoit CacheuxGlobal Head of Digital & Innovation
Ander Lopez OchoaHead of Digital & Media,EMEA
Johnson & Johnson
Nick ReidRegional Vice President, Northern Europe
Olya DyachukGlobal Digital Lead
Navigating A Privacy First World
11:10 am - 11:40 am KEYNOTE: How advertisers can continue to target customers and build meaningful connections with them in this new privacy-first, cookie-free future to gain greater transparency
11:40 am - 12:00 pm Coffee Break and Speed Networking
Network with your peers on camera over Zoom meeting in this fast-paced speed networking session – share your top priorities for programmatic developments and make new connections!