CtrlShift is a global audience solutions company. Its multi-disciplinary team provides marketers and publishers effective access to a plethora of audience segments and media-enabling platforms at scale. This is achieved via an open architecture media management and buying platform called The Hub that rewires the essential components of the ad tech ecosystem to help brands engage with their audiences simply, intelligently and efficiently. CtrlShift also founded and hosts AMP, Asia’s first multi-publisher, multi-geography marketplace for premium inventory.