Causal is a leading programmatic audience development and activation solution. Focused on innovation and data-driven strategies, Causal empowers the world’s top advertisers to reimagine audiences while exceeding media performance objectives. By leveraging unique data points and advanced optimization methodologies, Causal brings a human approach to data science and campaign activation. With advanced data solutions, Causal enables advertisers to reach engaged audiences through granular targeting, ultimately surpassing media performance goals and standing apart from the competition.