Vishes Vijay is the Global Media Procurement Senior Manager at Haleon, where he leads the development and execution of global media procurement strategies across the company’s consumer health portfolio. In this role, Vishes is responsible for driving value, transparency, and efficiency across media agency partnerships, investment models, and commercial frameworks worldwide. With deep expertise in procurement, media investment, and commercial governance, Vishes plays a key role in shaping how Haleon partners with agencies and media suppliers. He works closely with global marketing, media, and finance teams to ensure media procurement strategies align with business objectives while supporting innovation, effectiveness, and sustainable growth.