Thierry Pool

Head of Digital Marketing & Media Planning
Digitec Galaxus

Thierry works for Digitec Galaxus, Switzerland largest eCommerce player. He has been working in the industry for ten years and what makes the company special, is that all steps of their successful advertising campaigns are produced in-house, with an internal creative department and programmatic specialists.

10:00 AM Keynote – How to use automation in programmatic to quickly respond to shifting consumer reactions with dynamic and creative content

· How to take advantage of having in-house creative and campaign operation teams

· The importance of the human input in the effectiveness of dynamic creative

· How to get the most out of the dynamic creative from your in-house team

Check out the incredible speaker line-up to see who will be joining Thierry.

Download The Latest Agenda