Steve Pereira

Steve Pereira is the UK President at Captify, responsible for the strategic direction, expansion and growth of the UK business. In his ninth year at the company, he has been heavily focused on growth strategies, notably growing Captify’s US revenue by 279% YOY before returning to Global HQ to run Captify's UK operations. In July 2021, SFW Capital Partners, a leading US-based private equity firm, made a majority investment in Captify, priming the company for major growth in a privacy-first era of advertising. Prior to joining Captify, Steve was Head of UK Advertising Operations for the performance arm of GroupM, a founding member of a DCO company Struq, and before that network and brand side at GSK and BT. With two decades and a deep level of experience across technology, operations and revenue on two continents, Steve has a broad perspective on what it takes to drive real-world results for global clients.