Programmatic Pioneers Summit 2019

21 - 22 May, 2019

Twickenham Stadium, London

44 (0) 207 036 1345

Sandra Österberg


Programmatic Media Manager
Zalando

Day 1 - 21 May 2019


3:10 PM Drill Down Roundtables

1-DMP Roundtable:  How to operate and select your DMP in-house to achieve greater reach and impact with your target market
Harley Ayers, DMP Audience & Data Specialist, Johnson & Johnson
2-How to use a hybrid model as the most effective way of running your programmatic strategy
Anil Pitla, Global Digital Media Programmatic Lead, Volvo
3-How to manage and run programmatic global campaign across markets at scale and in a creative way
Margareta Marza, Programmatic & Paid Social Manager, Zalando
Sandra Österberg, Programmatic Media Manager, Zalando
4-Beyond Google & Facebook: Building your programmatic practice for flexibility and transparency
Dominic Powers, Chief Executive Officer, CtrlShift
5-Programmatic vs Direct Buying: Weighing up the pros and cons and setting your strategy to compliment each other
Edward Hornsey, Global Marketing Innovation & Capability Manager, British Airways
Vanna Bains, Senior Media Manager – Programmatic, Tech & Data, Vodafone

5:00 PM Drill Down Roundtables Over Chilled Beers

1-DMP Roundtable:  How to operate and select your DMP in-house to achieve greater reach and impact with your target market
Mari Fulla, Programmatic & Data Lead, Grupo Planeta
David Costa, Digital Audience Lead, Bayer
Harley Ayers, DMP Audience & Data Specialist, Johnson & Johnson
 
2-How to leverage data if you do not have your DMP implemented and what to do in the meantime
Sebastien Bardin, Head of Digital, Europe, Sony
 
3-How to better determine which  programmatic technologies to implement to fulfil your objectives
Sohel Modi, Head of Programmatic Display, Telefonica
 
4-How to use a hybrid model as the most effective way of running your programmatic strategy
Anil Pitla, Global Digital Media Programmatic Lead, Volvo
 
5-How to align your teams working on different digital channels to achieve the best possible results across the board
Charles Tourn, Chief Marketing Officer, Simba Sleep
 
6-How to manage and run programmatic global campaign across markets at scale and in a creative way
Anyang Rong, Head of Programmatic Advertising, Zalando
Sandra Österberg, Programmatic Media Manager, Zalando
 
7-Looking to achieve cost effective programmatic: How to find new players that offer more affordable prices in the ecosystem
Konrad Dobschuetz, Head of Regional Online Acquisition & Retention, Pfizer
 
8-How programmatic is perceived in multiple channels and how you can leverage this insight to drive the best campaigns across all
Amélie Collet, Head of Programmatic, Luisadiroma

9-Beyond Google & Facebook: Building your programmatic practice for flexibility and transparency
Dominic Powers, Chief Executive Officer, CtrlShift

10-Programmatic vs Direct Buying: Weighing up the pros and cons and setting your strategy to compliment each other
Edward Hornsey, Global Marketing Innovation & Capability Manager, British Airways

Check out the incredible speaker line-up to see who will be joining Sandra.

Download The Latest Agenda