Paul Calver

Paul Calver

Vice President, Global Revenue Enablement Lotame

Day 1 | 2nd June 2026

9:20 AM Panel Discussion: First-Party Precision - How can you Activate Your Data to Extract Insights That Help Optimise Bidding and Prove ROI?

  • Activating First-Party Data: Exploring how brands are leveraging their own data to drive smarter campaigns
  • Integrating Data into AI Models: Applying practical methods to train AI while meeting privacy and compliance standards
  • Optimising Campaign Performance: Using seamless audience insights to enhance bidding strategies and overall campaign outcomes 

Check out the incredible speaker line-up to see who will be joining Paul.

Download The Latest Agenda