Patrick Hann

Patrick Hann

AdTech Manager IAB UK
Patrick Hann
Pat has worked in the ad tech industry for nearly a decade, working as a programmatic lead, head of customer success, and during that time has been the lead buyer for two DSPs and worked at companies specialising in cookieless solutions such as contextual targeting and attention measurement. He now has a particular focus on the AI products that are hitting the Ad Tech market.

Day 2 | 3rd June 2026

12:30 PM Panel Discussion: CTV Trust Building: How can you Improve Transparency Across CTV and pDOOH to Reduce Fraud and Waste?

  • Identifying Real Opportunities: Pinpointing where CTV and pDOOH can genuinely drive impact
  • Preventing Fraud and Ensuring Brand Safety: Applying the latest approaches to supply chain transparency and protection
  • Clarifying Measurement and Supply Standards: Reviewing attention, viewability, and clean supply strategies to enhance account performance

Check out the incredible speaker line-up to see who will be joining Patrick.

Download The Latest Agenda