Matt Whelan

Product Innovation Director The Specialist Works

A search marketing veteran, Matt has had experience working hands-on with leading brands in every sector, and has successfully devised digital strategies on a global scale. In head of search roles at leading agencies he has had overall responsibility for multi-million pound client budgets, successfully managing investment across all biddable media channels. Matt is currently obsessed with digital media integration, and working to define solutions around programmatic TV, print and social tie-ins and cross-device attribution.