Mark Syal

Mark Syal

Chief Product Officer Medialab Group
Mark has been in the Industry for 30 years - recently as Managing Director and then Chief Product Officer at Essence before, during and after its sale to WPP Media and then most recently as Global Chief Product Officer at Brainlabs. As Chief Product Officer at Medialab, he is setting the product direction for the fastest growing independent all-media agency in the UK.

Day 1 | 2nd June 2026

4:10 PM Panel Discussion: After the Middlemen — How Agentic Buying And The Unified Ad Platform Will Pay Premium Publishers Back

  • • How the industry is consolidating fragmented ad tech into a single, integrated system
  • The economics for advertisers — working media, not choice
  • Advantages of walled gardens on the open web

Check out the incredible speaker line-up to see who will be joining Mark.

Download The Latest Agenda