James Fleetham
Director of Advertising The GuardianDay 2 | 3rd June 2026
12:30 PM Fireside Chat: Harnessing Tech, AI and Partnerships: How Can You Embed Responsibility into Your Media Strategy Without Sacrificing Efficiency?
- Defining Responsible Media for 2026 and Beyond: Assessing emerging factors and expectations shaping ethical and sustainable campaigns.
- Investing in Diverse and Inclusive Media: Supporting diverse publishers, local journalism, and inclusive platforms to strengthen brands and society.
- Applying Tech, AI and Partnerships: Leveraging real-world solutions to embed sustainability into media planning while maintaining performance.
Check out the incredible speaker line-up to see who will be joining James.
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