Helen Bull
Head of DOOH & Programmatic HammersonDay 1 | 2nd June 2026
11:20 AM Panel Discussion: Omnichannel Investment: How can you Prioritise CTV, DOOH, Audio and Display to Maximise Engagement and Growth?
- Assessing Channel Evolution: Reviewing how CTV, DOOH, Audio, and Display have evolved and identifying where to prioritise investment.
- Advancing Data, Targeting and Creative: Leveraging improved capabilities to expand reach and deepen audience engagement.
- Integrating Measurement and Planning: Clarifying attribution and cross-channel strategies to seamlessly include emerging channels.
Day 2 | 3rd June 2026
2:20 PM Case Study: CTV Transparency Control: How to Manage Frequency and Prove Incremental Business Impact
- How we managed frequency across video platforms and devices
- Solving transparency gaps in CTV and supply chain quality
- Measurement proof points: incremental lift and business outcomes
Check out the incredible speaker line-up to see who will be joining Helen.
Download The Latest Agenda