Gavin Wilson

Gavin Wilson

Global Chief Commercial Officer VIOOH

As Global Chief Commercial Officer at VIOOH, Gavin works with an experienced team supporting supply partners (media owners) and demand partners (DSP, brands and agencies), looking to develop their success from the programmatic out of home media channel.

Gavin can be described as a programmatic expert, first moving into the sector in 2012, and has championed the technology ever since. Prior to joining VIOOH, Gavin was CRO at German DSP Sociomantic Labs, where he was responsible for growing the business globally and working with each region to drive client value and interactions.

He went on to oversee its integration into dunnhumby, for whom he went on to work as Managing Director, Media, managing a large revenue and people portfolio for both digital and non-digital products, including the running of a full media department across multiple media channels using Tesco’s first-party data and dunnhumby Science.

Day 1 | 2nd June 2026

3:20 PM Case Study: Programmatic Powerhouse - pDOOH fuelling smarter UK Advertising

  • Discover how pDOOH can deliver against lower-funnel metrics, becoming a primary driver for sales and performance
  • Learn how marketers are integrating pDOOH into the digital mix alongside channels like social media, display, and search for smarter, data-driven and more effective campaigns
  • Real-world examples of pDOOH in action to fuel your inspiration

Check out the incredible speaker line-up to see who will be joining Gavin.

Download The Latest Agenda