Programmatic Pioneers Summit EU 2020
01 - 03 June, 2020
Twickenham Stadium, London
Stephanie Sabourin
Director, Audience & Media Strategy, Europe
Disneyland Paris
Check out the incredible speaker line-up to see who will be joining Stephanie.
Download The Latest Agenda2nd June Main Conference – Day One
Wednesday, January 2nd, 2019
9:05 AM GLOBAL BRAND KEYNOTE: A step-by-step guide to in-house success: How Disneyland built its own programmatic capabilities to deliver a winning marketing strategy
· How Disneyland has successfully increased their programmatic footprint to gain more control of their media performance across markets, whilst driving costs down
· How to take advantage of an in-house creative and campaign operations team
· How to generate and share relevant insights across markets to create a stronger programmatic media plan
· How can you better determine which technologies to partner with to fulfil your media objectives
· How to overcome the difficulty of finding talent in the market to achieve internal operation success
