Programmatic Pioneers Summit 2019

21 - 22 May, 2019

Twickenham Stadium, London

44 (0) 207 036 1345

James Harris


Global Chief Strategy Officer
Mindshare


9:00 AM Interactive Interview – Exploring the brand-agency relationship of the future: How can you structure your hybrid model to avoid planning and measurement discrepancies and achieve efficiencies in production and media costs?

•Assessing the various degrees of a hybrid model: pros and cons and what works best for you
•How agencies can offer more transparency in planning and measurement
•How creative and media agencies need to build a powerful collaboration from the start to create a relevant and impactful brand story that gives results to their clients
•How to move away from silos and connect the dots with agencies to ensure accountability



Check out the incredible speaker line-up to see who will be joining James.

Download The Latest Agenda